I know a few of us are guilty of turning a blind eye to what our clients are wanting when we get too caught up in all things Business. It’s easy to slip in one area when we are focusing on trying to improve the next. Today’s guest has done an amazing job of navigating the intersection between what your Clients want and how to deliver as a brand. Join me as I talk with Ashlee Laura, Business Mentor and Owner of Eden Spa about Creating Powerful Branding. With a background in marketing and owning her own Spa for 7 years, Ashlee has incredible insights into how we can leverage branding to understand what our clients are really asking for. As you listen to our conversation, you’ll learn: Branding & Marketing 101 How to know & share your ‘why’ Creating connections How consistency is key What a touch point is and why it's important Focusing on your core message Branding campaigns Profiling clients RECOMMENDED LINKS https://www.facebook.com/edenspacamden/ (CLICK HERE) to learn more about Eden Spa https://ashleelaura.com/ (CLICK HERE) to check out Ashlee’s Business Mentoring Program https://www.instagram.com/ashleelaura/ (CLICK HERE) to follow Ashlee on Instagram https://salonownerscollective.clickfunnels.com/1-1saloncoaching (CLICK HERE) to find out more about the Salon Owners Collective coaching Ashlee had from Larissa https://www.bookdepository.com/Start-With-Why-Simon-Sinek/9780241958223?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Start-With-Why&selectCurrency=NZD&w=AF7CAU9921U94XA8094K&pdg=pla-309174813119:kwd-309174813119:cmp-947803846:adg-45233890537:crv-225027758847:pid-9780241958223:dev-c&gclid=EAIaIQobChMI2_GXosGW3gIVUgwrCh1kZQmtEAQYASABEgJF1vD_BwE (CLICK HERE) for Ashlee's Recommended Book - Simon Sinek - Start Your Why Book https://www.youtube.com/user/SimonSinek (CLICK HERE) for Ashlee's Recommended Channel - Simon Sinek - Youtube Channel